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In 2025, economic conditions, geopolitics, and supply availability will significantly influence global animal protein markets. While demand remains uncertain due to macroeconomic fluctuations and policy changes, seafood is poised to surpass poultry as the leading contributor to global protein supply growth.
Aquaculture and wild catch are projected to grow by 2.3% year-on-year, rebounding from a 0.3% decline in 2024. Poultry will continue its steady growth, while beef production will decline due to contractions in major regions. Pork production will be up marginally (+0.1%) after significant growth from 2021 to 2023 following recovery from African swine fever.
As the global economy strives for recovery, anticipated policy shifts from new governments could introduce protectionist measures, leading to tariffs and higher trade costs. Military conflicts may further disrupt shipping and freight, impacting global trade and increasing market volatility. Although inflationary pressures have been easing, policy decisions could reverse this trend, potentially weakening consumer demand if incomes do not rise accordingly.
The presence and impact of animal diseases continue to challenge producers. The industry will increasingly turn to vaccines, genetics, and technologies to better manage and control animal disease.
Sustainability remains a focus for animal protein supply chains, with legislative action and nature-related pressures posing strategic risks. Companies are encouraged to prepare for data collection as reporting guidelines evolve and to find synergies between climate, nature, and regulatory demands through emerging technologies.
January 22, 2025/ Rabobank.
https://www.rabobank.com
